THISISNEVERTHAT DNA

Started in 2010, thisisneverthat is a contemporary fashion brand based out of Seoul, South Korea. Influenced by the 90’s subculture of Seoul which was infused with American and Japanese influences, the brand is creates timeless styles to redefine Korean youth culture.

Below you can get detailed information about the thisisneverthat story and brand highlights.

→ THE THISISNEVERTHAT STORY
→ BRAND ELEMENTS & PHILOSOPHY
→ HIGHLIGHTS
→ STORES

↑ BACK TO SECTION

PRODUCT GUIDE

See the links below for information about thisisneverthat collections and assets such as product training, sizing, and materials.

→ COLLECTIONS
→ PRODUCT TRAINING GUIDE

↑ BACK TO SECTION

MARKETING & DOWNLOADS

See the links below for latest season toolkits and marketing assets to use for advertising or promotion on social media and e-commerce.

→ LOGO PACK
→ E-COMMERCE GUIDELINES
→ ART REQUEST FORM

↑ BACK TO SECTION

DISTRIBUTION GUIDELINES

See the links below for information related to brand strategy, buying, and distribution.

→ SALES STRATEGY
→ BUYING CALENDAR
→ FLENDER SALES AREA
→ FLENDER CUSTOMER CREATION FORM

↑ BACK TO SECTION

MEDIA & PRESS

See a glimpse of thisisneverthat’s industry impact, browse through relevant media and press coverage below.

🔗 HYPEBEAST
🔗 HIGHSNOBIETY
🔗 HHV JOURNAL
🔗 EYE-C

↑ BACK TO SECTION