HUF SUMMER 2025

With seasonal staples remixed from the ground up, Summer 25 takes an all-in approach with new materials, prints, washes, and warm- weather accessories. Starting with a deep cut-and-sew offering, HUF resort wear gets pushed further with new materials, textured prints, and the irreverent patterns we pioneered. Light, bright, and classic, soft colors and custom artwork take on new life with textured design, flocked all-over prints, perforated knits, and comfortable French terry jacquard patterns. Headlined by timeless denim, trail-inspired styles, and water-resistant trunks, Summer 25 offers shorts for days with refreshed colors and subtle HUF branding. Along with new knits with boxy fits, new graphic stories blend nostalgia and now with air-brushed artwork, festival- themed icons, a sunny spin on the core HUF logo, and our favorite neighborhood signs.  

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